The Avocado Rush: How Logistics Powers Super Bowl Guacamole Across the Border

Every February, something big happens long before kickoff. Millions of avocados cross the U.S.–Mexico border in a matter of days, all for one reason: Super Bowl Sunday. Behind every bowl of guacamole is a logistics operation that must be fast, precise, and perfectly coordinated. This is not just food shipping. This is time-sensitive, high-volume, cross-border […]